How Chamillionaire Used Social Media to Make “Ridin” the #1 Ringtone of All-Time
Here’s a cool interview with rap star, Chamillionaire by Pete from Mashable. Very interesting as he is very keen on the digital world too. Looks like the rap star does understand a lot about making money online.
Chamillionaire’s favorite website?
In 2006, rap artist Chamillionaire’s track “Ridin” became iconic in American pop culture, being infamously parodied by Weird Al Yankovic (”White and Nerdy”), becoming the most downloaded ringtone of all-time, and ultimately winning a Grammy for Best Rap Song. However, none of that was coincidence or pure luck.
At this week’s Digital Hollywood conference in Los Angeles, Pete got an opportunity to talk with the artist about how he uses social media to better connect with his fans and ultimately sell more music. Chamillionaire also talks about how the music industry needs new metrics to determine what’s popular, since album sales are meaningless in the world of a la carte purchases via iTunes.
Tags: american pop culture, amp, chamillionaire, coincidence, google, grammy, hl en, rap artist, rap song, rap star, ridin, ringtone, videoplay, weird al yankovic
Loading ...
