Google, the search engine googopoly, is currentloy working on crawling and indexing flash files.  This means that web designers/consultants no longer need to focus soley on SEO through non-flash files.

As far as I am concerned, this isn’t really going to change up the SEO market very much as even if flash files can be crawled and indexed, that’s still going to require a traditional internal infrastructure for the flash files, meaning simply more work for the same thang.

Q: What content can Google better index from these Flash files?
All of the text that users can see as they interact with your Flash file. If your website contains Flash, the textual content in your Flash files can be used when Google generates a snippet for your website. Also, the words that appear in your Flash files can be used to match query terms in Google searches.

via googleblog - googlewebmasterblog

Microsoft buys Powerset, a brand new search engine, for $100 million.  Remember we reviewed Powerset couple weeks ago?

Well, honestly I don’t think Powerset is worth anywhere near $100 million and I don’t know what Microsoft is trying to do but maybe it’s because their Yahoo deal didnt’ go through and they needed to waste some cash.

Good luck on this one Microsoft, you might have just bought a product that might not perform as much as you paid.

via venturebeat

Well, today I will explain to you a little details on how search engines work and how knowing about this “secret” can help your blog grow 2-3 times.

When I first started blogging, my blog was on a shared server with about 10 other sites.  After my blog got “digged” several times, I had more visitors than my server could handle.  So I did upgrade it to a dedicated server.

Now, what’s so special about upgrading to a dedicated server?

Well, let me first tell you the “secret” behind search engines.

You see, search engines “crawl” your site and index your pages based on the different words, keywords, etc…etc…

Now if the search engine can “crawl” your site within 1-3 seconds, you are probably okay.  But if you are on a shared server and it takes more than 3 seconds to “crawl” your site, the search engine will not come back to your site as often and your pages won’t get indexed as fast and some pages will come up missing.

What you need to do is make sure your site is always at 25% of full capacity on the server.

So if your daily traffic is like 500 uniques, it should be able to handle at least 2,000 uniques.

Search engines WILL crawl your site much more efficiently and send you more traffic only if your server can handle it.

If you are on a shared server and it take the search engines 10 seconds to “crawl” your site, they are not going to want to send you traffic because your site will be very very slow and cannot handle more traffic.

You see, Google’s branding is about bringing the “fastest” information to you.  Now if someone searched for something and the site loads very very slow, that’s going to look bad on Google.

Of course, you need the content first and foremost, but after that, it’s all about SPEED.

That’s the worst kept secret that no book will teach you and you won’t understand unless you’ve experienced it.

It’s logical and common sense.  Now, go apply it on your blog and start receiving 2-3 times more traffic simply because your server can handle more traffic.

What do you need to do?

You need to forsee how much traffic you will be getting over the next 1-3 months.  If your server slows down a lot, it’s time for hardware upgrade.  If you don’t upgrade, you will lose valuable visitors.

Here’s comes Twellow, a search engine for twitters basically.  I typed, “zedomax” and found my twitter account which is cool I guess.

Beyond that, there are other functions like you can search by categories and whatnot.

I think this is a really good idea as search engines have proven to make a lot of money. (Google???)

Twellow is a great new search tool and directory for discovering Twitter users that could fundamentally change the way people use the microblogging service.

Launched by the same people behind the tech news site WebProNews, Twellow has indexed more than 300,000 users and sorted them into categories like programming, marketing, graphic design, and dozens of others to help you find users who list those characteristics in their Twitter biographies. There are also sub-categories, so within “Programming” you can browse users who list PHP, Ruby on Rails, or another programming ski

via mashable

Belgian Newspapers sue Google for having their headlines and excerpts appear on Google News.  This only helps Bengian Newspapers and brings them traffic.

Why is Belgian Newspapers suing Google?

Not because Google is scraping their content (which Google is and all social network sites are to some point), but because Google is so big and has so much money, why not?

The whole point goes back to how Google was built.  Google runs on a web-spider, or a content “scraper” in essense.  Now, this is this a bad thing?  No, they do in return give you great traffic back to the sites that are indexed on Google search.

That’s how all search engines work but companies can legally sue for copyright infringement damages and win as we have seen in the past.

Google’s search engine and web spiders does lie on the verge of “copyright infrigement” even if the website owner has a choice to put a “robot.txt” file to let Google know that they don’t want to be “spidered”.

The default for all search engines should ‘not’ spider sites unless specifically told by the website owners.

But then, we wouldn’t have a great search engine to use and a search engine that’d find the latest information for you.  That would just REALLY suck.

Will this affect Google?

Oh, hell no, they are way too big.   If companies started suing when Google was just starting out, there may be no Google today.  But as it turns out, this incident is probably going to be just a speck of dirt.

The real question here is: when will Copiepresse and the newspapers and magazines that comprise it all go bankrupt when they realize that they can’t sell enough ads in printed issues anymore and they don’t have enough traffic to sell ads in online versions, either? Maybe it’s already happening, and maybe that’s why they’re pretending they don’t understand what Internet is and how it works, so they decided to take the easy route and grab some quick cash while the judges can still be persuaded to vote in their favor in a case like this.

via mashable

Xoost, a new beta search engine, was just launched. It’s a new search engine that let’s search sites through what seems like Google API, Yahoo API, and LIve search API.

Basically you get all three major search engines in one plus you get to tag and bookmark all your searches.

On top of that, you can also share your searches on your favorite social networks such as Facebook or Twitter.

A lot of experts have been pointing out that Google needs some type of human interaction in order to reach the next level.  Xoost seems to have done just that, taking Google to another level and it might grow big if they can pick up a lot of active users.

Do you Search the Web for your favourite topics and you would like to share your search skills with your friends? Xoost is the only place for you. With Xoost you will web search what you like most, your search stream will be continuously added to your profile, and you will socialize with other Xoosters on the basis of common search interests.
Your searches and related websites will be automatically stored in your account and you will be able to access them anytime. In addition, you can share your Xoost searches with your friends on other networks such as Facebook or Twitter and you can tag or delete any search and related website as you like most. Xoost is simple, viral, scalable, enjoyable and is currently in private beta test: join the beta if you like the concept.

Microsoft must be really on its last resort to offer cash back to use their search engine.  I’d still not use it just because their results suck.

Microsoft (NSDQ: MSFT) unveiled plans Wednesday to entice advertisers and users of its search engine with cash-back savings on online purchases, launching a site called Live Search cashback.

The new site is ostensibly a product search site, but any of the products found by using Live Search cashback can be bought for a certain percentage off even the cheapest price that comes up from a variety of stores participating in the promotion. Advertisers, meanwhile, will only pay per purchase, not per click

via informationweek

(click to enlarge)

To prove that quantity rules in the blogging world, I averaged about 5-10 blog posts per day on this site, Zedomax.net over the last week or so.

Before that, I rarely updated the site and wasn’t trying to bring any traffic.

As you can see, with lots of hard work blogging, you can easily go from 20-30 visitors to 200-300 visitors within a week or two as seen in the above statcounter graph.

Now, my next goal is to hit around 500-1000 visitors within the next 2 weeks. I probably won’t achieve it but it’s a good goal.  On the other hand, there is also good chance I just might get there if I push to 24 blog posts per day.

Another secret I can tell you about why “quantity” works is that Google search engine is “all” about finding new information fast and giving that to the consumers.

The reason why the top 100 bloggers have minimum of 24 posts per day is because our world is full of information. Think of how many new things that happen daily. Do you think you can cover all the new information in just 24 blog posts? No, the answer is that who ever is providing new information quicker to the search engines will get a boost in traffic from the people who search for that information.

Now, the secret is, “you gotta blog about something new”.

If you look carefully, almost every blog post on this blog was about some new company that launched something. Next time someone wants to find out about that new company, guess who’s getting that traffic?

Well, enough about blogging secrets, you will have to wait till next time for more. Make sure to subscribe to the blog!

Keetsa Blog, an eco-friendly and green blog in the Zedomax Network, launches Gooef.com, an eco-friendly and green search engine.

We did launch Goohack.com and Goodrunk.com last week, we figure these search engines are fun and decided to add more.

Keetsa launches a new eco-friendly and green search engine called, Gooef.com.

We decided on acronyms ef for “eco-friendly” since Googreen.com and Gooeco.com were taken. Besides, Gooef is a lot shorter than Googreen.

How to use it?

Well, we’ve handpicked some eco-friendly and green blogs and sites so you only get eco-friendly and green search results.

For example, you can type “designer bags” on Gooef and get a good list of eco-friendly designer bags back as the result.

Here’s a current list of sites included in the new eco-friendly and green search engine:

keetsa.com | groovyvegetarian.com | inhabitat.com | treehugger.com | buildinggreentv.com | bdpollution.blogspot.com | blog.jollygreengirl.com | equitygreen.typepad.com | victoria-e.com | ecoshopper.net | g2bgreen.com | carteroosterhouse.com | re-nest.com

via keetsa